A to Z Advertising Strategy
Build Your Business with a Winning Ad Strategy: A Comprehensive Course for All Channels
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What's Included In The Program
Short & Digestible Video Lessons
52+ video lessons on every topic you need to know to build a successful ad strategy. Watch them on your own time.
*available on a web browser and mobile app

π₯ Learn one of the most in-demand skillsets today —> advertising strategy which is the key to customer acquisition and business growth.
The Strategy Worksheets
The step-by-step strategy sheet (accessible via desktop and mobile) is where you can find all of your homework assignments. The strategy sheet keeps you organized and guides you to your final customized AD strategy.
*available on Notion and as a PDF

π₯ Learn and implement at the same time. Because what’s knowledge without practice right?
The Analytics Worksheets
A step-by-step guide to your tracking and analytics setup. Choose your implementation path (DIY or delegate) and learn what you need and skip what’s ‘too in the weeds’.

π₯ Learn how to set your tracking and analytics or properly delegate it.
Strategy Resources Database
Everything you learned that has to do with building your strategy is here; guides, templates, worksheets, instructions, and so much more.

π₯ Thought of something that was in the course? No need to dig through the video lessons. This is what this database is for - you can find it here.
Analytics & Tracking Resources Database
Everything you need to set up your tracking and analytics or delegate it.

π₯ Easily accessible: By having all the resources in one place, you can save time and effort in searching for materials and links to help with your tracking and analytics setup.
Glossary
Every Module starts with the glossary. This Glossary database contains all the terms from all modules. Marketing jargon can sound like another language sometimes, but there is no way around it — so you have your database just in case you need it.
Marketing and advertising term glossary - filtered by Module.

π₯ You'll be able to understand all of the advertising and marketing terminology used throughout the course, even if you're new to the field. The Glossary database is filterable by module.
SaaS Resources Database
There are lots of sassy tools that make your life easier — those tools are in this database. Qualified and tested by yours truly; 8+ years in the making and more coming.

π₯ Streamline your work process & save time. No need to search through the internet and sign up for trials to find what you need to make things work.
Homework Tracker
Stay on top of your homework assignments with this tracker. Checked off what’s been done and plan ahead.

π₯ Easily track your practise exercises by seeing what you've completed and what's left to do.
Student Hub
The Student Hub was created so you don’t have to dig through the program to find all those resources listed above. You can duplicate this into your own account and customize it as you, please. But everything you need is already linked.

π₯ All your resources in one place: Everything is conveniently linked and organized in one place.